Decide a date for your event, then check whether any other events will clash.
Fix a budget for the event, then make a list of all the approximate costs: from catering to speakers and venue hire.
Draw up a database of selected people to invite to the event.
Provisionally book a suitable venue for your event.
Decide on the catering facilities required for the event and put these in place.
Decide on how best to market your event: direct marketing, special invite or e-shot, for example.
Design a flyer, letter or invite to send out to your target database.
Distribute the invitations at least 1 month before the event.
Follow up, by phoning your target audience.
Write a list or create a spreadsheet detailing all of the potential attendees, then convert it into a signing in sheet on the date of your event.
   
Want to learn how to create the perfect event? Click here for how to create the perfect event for your own marketing requirements. The package comes with a tailored database of 100 contacts that you will want to invite to your event plus an e-mail support package to help you plan your perfect event.
   
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